Transforming Lives
Through Storytelling.
An ecosystem that bridges training and professional industry practice, for Africa’s next generation of filmmakers and photographers.
Our Positioning
We are not a film school.
CLAI is an ecosystem that bridges the gap between training and professional industry practice, a production house and a talent-development engine operating as one.
Our Impact
Real people. Real opportunities.
0creatives trained
and mentored
and mentored
0impact films and
stories produced
stories produced
0creative jobs and
opportunities created
opportunities created
0countries reached
10+ years’ experience
10+ years’ experience
What We Offer
Four pathways. One ecosystem.
Practical training, professional productions, industry linkages and advisory services, all working together to turn talent into opportunity.
Training & Talent
Hands-on learning embedded in live productions.
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Productions
Commissioned film, TV, photography and campaign work.
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Industry Linkage
Apprenticeships, alumni network, industry partnerships.
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Advisory Service
Helping other organisations build their own pipelines.
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Community
Storytelling Initiatives
Stories from our communities shaping a brighter tomorrow.
RYVOs, iVlog4Change and the Go-Green Reel Challenge use film and photography to amplify under-represented voices and inspire real change.
Explore Community Initiatives →Proof Points
From talent to real opportunity.
Our alumni go on to direct award-winning films, join major industry programmes and build sustainable careers in the creative economy.
Graduates placed on the MultiChoice Talent Factory and iKON
“Cinelab gave me real experience, real networks and the confidence to pursue my calling.”
The Future We Are Building
A US$1.1 million investment in a permanent home for Africa’s next creative generation.
The Audiovisual Transformation Centre — a purpose-built hub for training, production, innovation and opportunity.
Support the Centre →